Marketing is solely about communicating the value of your product, service or brand to customers or consumers for the purpose of promoting or selling your product, service, or brand. Most companies and organisations small or large engage in some sort of marketing, whether this be online or offline marketing strategies. As a leading marketing company based in Manchester we do have some valuable advice and tips when it comes to promoting your business or services!
What “Marketing Strategies” could you undertake?
Marketing is all about increasing your brand awareness and reaching your financial goals.
As mentioned there are many ways to market your company, some are listed below;
- Flyer / Leaflet – door to door distribution
- Flyer / Leaflet – business to business distribution
- Search Engine Optimisation (SEO – Web Marketing)
- Web Development
- PPC Web Marketing
Engaging within these marketing activities will drive business to your company, resulting in increased website traffic, customer engagement and most importantly increased sales. There are many advantages and disadvantages to each marketing strategy, but with any marketing strategy you undertake ensuring it is managed well is the key to the success of the strategy.
Flyer / leaflet marketing works best when you have a great flyer design and have researched the audience that you would like to target. Flyer marketing is also one of the cheapest marketing strategies that a company can undertake as it is fairly cheap to print and distribute flyers in large quantities. This strategy reaches your target audience directly which can have a great impact and drive sales.
Web Marketing on the other hand can be quite costly, this varies on the requirements of the client. For example if you’re looking to increase your online presence with a new website this can become quite costly as websites are no longer cheap. Online strategies also seem to take a lot longer to result in responses as the web is becoming a more competitive marketplace.
How we can help?
As an established leading marketing company, we offer a range of services which can help to increase your brand awareness and boost sales. We tailor our marketing plans to each and every client ensuring that they are using the correct marketing strategy for their specific industry or target audience. If you would like information on our services such as, flyer distribution, SEO, Web design or PPC marketing strategies please feel free to check out there corresponding web pages on our websites.